Introducing Robert E. Jones

Introducing Robert Jones
Political Consultant



I work in the political sector and I recently became an investor in Paddington Media.


A professional message-driven presence online is as important as it is offline, like in TV or through messages sent through the mail.

Paddington Media is one of the most experienced firms in Texas helping candidates create that online presence and as the needs of the clients evolves, Paddington has adapted to meet the fast-paced needs of political campaigns. As in the case with Cheetah Vox and being able to integrate online communications with new SMS technologies along with traditional automated calls in one interface that is easy to use.

Campaigns need to be adaptive, Paddington’s Media Suite Pro gives campaigns the ability to manage their website in their own hands. Media Suite Pro gives candidates and their campaign managers the power to change the website at their leisure and to work within the weird hours that campaigns work allowing changes to be made overnight or over the weekend.

The evolution of the Media Suite Pro product into GIS Alerts is exciting. It’s so new many people haven’t wrapped their minds around it yet. The potential of the product will be exciting to see over the next 24 months and over the next election cycle in how politicians use the product effectively.

Two words. Speed kills. The ability to do proactive aggressive messaging, to build a crowd, contrast with your opponent and/or highlight an issue for constituents at the speeds provided by Cheetah Vox, gives you a competitive edge over your opponent.

GIS Alerts hits the fundamentals of winning campaigns, which is about building lists of voters, donors, activists and stakeholders. GIS Alerts can aggregate all of that information into one tool that is both visually-stimulating and provides a point of view that you can’t get in flat data fields. You get to see patterns and relationships between data points you wouldn’t otherwise see. GIS Alerts also allows you to act on those relationships by drawing a polygon. Sending communications to voters and donors that is fast & directed at the right audience at the right time, is an incredibly powerful tool.

It is clear that Paddington Media has demonstrates a level of innovation and flexibility to customize that is really hard to find especially in politics. This will serve the firm well in identifying the next big product and staying on the front end of the power curve.

Paddington Media, Blogger Sites

Can not afford a high end website?? No problem.  Austin based Paddington Media will create a Google Blogger based website design for you ($500-$1000).     

Professional Looking Blogger Based Websites

Rapid Targeted Alerts with Cheetah Vox

High-Speed Mass Communications System
www.cheetahvox.com

Cheetah Vox is a world-class communications system that is capable of blasting out phone messages, text messages and emails to thousands of recipients in a matter of seconds. This web-based platform is an efficient, cost-effective method for ensuring your message is delivered and received. You get a sure shot at reaching your most valuable customers directly through phone and Internet at blazing speed.

It's Efficient -- It's one of the quickest methods for blasting out time-sensitive messages to a large number of people

It's Convenient -- No hardware or software needed to install. The web-based system allows non-technical users to effortlessly log-on and navigate an easy-to-use interface.

It's Trackable -- It's an accurate measure of reachability. Track whether or not a message was successfully received and monitor email click-through rates.

It's Cost Effective -- You only pay for the number of people you reach. Your cost simply depends on the size of your distribution list.

Enterprise Edition

• Operates on a Secure, Dedicated Server
• Capable of Sending up to 500,000 Phone Messages per Hour
• Capable of Sending up to 4.3 Million Text Messages & Emails per Hour

Standard Edition

• Operates on a Secure, Shared Cloud Hosting Server
  
• Capable of Sending up to 50,000 Phone Messages per Hour
• Capable of Sending up to 500,000 Text Messages & Emails per Hour

What Our Clients Say:

"Paddington Media's Cheetah Vox is a reliable, effective marketing tool that was invaluable to my campaign. We were able to quickly reach over 10,000 potential voters in just a matter of minutes and also received a tracking report. We are so glad this type of technology is available right in our own backyard." - Amy Clark Meachum

Blogger Tip, A better Sitemap for Indexing

Google's Blogger has a sitemap called Atom.xml that people use to submit to search engines.  The problem is the default Atom.xml sitemap file only displays roughly 25 of the most recent pages of your blog.  This is bad if you want your whole blog indexed if you have more than 25 entries.

There is a solution, but it will require you to create multiple sitemaps with each sitemap containing roughly 500 entries.

In the following example 3 sitemaps are created and each sitemap will contain up to 500 blog entries.

http://name of blog.blogspot.com/atom.xml?redirect=false&start-index=1&max-results=500
http://name of blog.blogspot.com/atom.xml?redirect=false&start-index=501&max-results=500
http://name of blog.blogspot.com/atom.xml?redirect=false&start-index=1001&max-results=500

If more sitemaps are needed just add 500 the index count (1501, 2001, ...)

SEO Tip, What is SEM (Search Engine Marketing)?

Search Engine Marketing (SEM) is a technical marketing approach for improving your website's external search engine ranking based on targeted keyword terms, search engine optimization, paid ad placement. 

Paddington Media specializes in the SEM approach to boost and improve a website's overall ranking and improve placement on the search engine result pages (SERPs).

Austin Website Design

Paddington Media is located in Austin Texas and we specialize in website design.  We recently started working with clients adding a Blogger component to there website.  We have found that by adding a Blogger component greatly enhances a companies footprint on the web and is a fantastic way to boost their overall SEO and website design strategy.
 
Through trial and error we have develop ways to drastically boost a companies SEO using the Blogger strategy. 

If you would like to find out more please call us at 512-494-8888 or contact us via our Paddington Media website.  We want to show you how adding Blogger will help you.

SEO Tip, META Keywords, META Description

There are 2 types of META tags, the first is the META Description and second is the META Keywords tag.  The META tags are special HTML Tags allowing search engines to catalog and categorize your Websites pages.

The META Description is what appears on the search results page.  If the description is too long, it'll be cropped off.  Try and keep the META Description under 150 characters (including spaces and dots).

The META Keywords are used by search engines to highlight what the important keywords are for a website or website's page.  Keywords should be listed separated by a comma between words or phrases.  Don't repeat the keywords too many times, otherwise crawlers will mark your site as a potential spammer.